Shell JOSLOC & Hyundai Wallan launch

June 2015 Riyadh : In collaboration with Hyundai Al Wallan, Shell JOSLOC launched an Original Hyundai Oil – Shell Helix HX5 AH 15W40 – in the Kingdom of Saudi Arabia. The launch took place at a special ceremony organized by Shell and Hyundai Wallan in the capital, Riyadh. It was attended by Mr. Waqar Siddiqui, Executive Director of Al Jomaih and Shell Lubricating Oil Company Ltd. (JOSLOC), in addition to Mr. Mishari Wallan, President of Wallan Trading, and its Vice- President, Hilary Allison. Senior executives of both companies, as well as some of their VIP clients, were present at the event.

Mr. Allison welcomed the audience, and praised the strong cooperation between Hyundai and Shell, which are among the world’s largest companies. He congratulated Hyundai Wallan customers on the new oil, which represents added value for the company and shows how keen the Korean giant and its agents are to provide elite service to customers. It also reflects Hyundai’s continuing drive to fulfil its customers’ needs and desires in a manner befitting of the performance and excellence associated with the brand, especially in aftersales service which is a crucial factor in this industry. He also noted that the two partners were able to reflect authentic values by offering an extraordinarily high quality of product that better serves their customers’ needs. These attributes equally to Wallan, whose partnership with Hyundai stretches back well over 30 years.

Moreover, Mr. Allison revealed that Shell, in collaboration with Hyundai engineers, had been able to develop new combinations of oils that meet the needs of Hyundai vehicles. He added that Shell Helix HX5 AH would support the ongoing efforts of Hyundai to maintain the highest standards of satisfaction with the company’s products and aftersales services.

Shell JOSLOC & Hyundai Wallan launch

Meanwhile, Mr. Waqar Siddiqui expressed his delight over the launch of the new oil, and pointed out that Shell Helix HX5 AH is one of the newest engine oils from Shell. He noted that Original Shell Hyundai Oils offer enhanced purity, providing the highest level of cleanliness and protection while meeting the daily requirements of Hyundai engines. In addition, they have the capability to preserve factory levels of engine power.

He added: “We took into consideration the high temperatures in the Gulf region, and specifically KSA, while designing our new oil. We are therefore confident of its ability to preserve its characteristics in extreme climates, irrespective of temperature variations. This will provide the engine with the highest levels of protection and cleanliness. It will also extend its life, reduce maintenance costs, and decrease fuel consumption – especially as it is affected by the oil’s viscosity.” In addition, Mr. Waqar stressed that owners of Hyundai cars in all parts of the Kingdom can use the new oil and benefit from its high quality.

Afterwards, the audience enjoyed visual illustrations and a detailed explanation of the oil and its features, in addition to the benefits it provides to Hyundai engines.

According to classifications by the firm Nelson, Shell holds the top position worldwide amongst oil manufacturers for the seventh year running. As for Hyundai Motors, it ranked as the fourth largest automotive company in 2014 according to Interbrand Global. Those impressive rankings only serve to emphasize the significance of this strategic partnership for both companies.

Enquiries:

Aljomaih and Shell Lubricating Oil Company Media Relations:

Firas Wehbe
Marketing Manager
Al Jomaih and Shell Lubricating Oil Company Limited (JOSLOC)
Granada Oasis Park, Building A4,13th Floor
P. O. Box 41467, Riyadh 11521 – Saudi Arabia
Tel. +966 11 2650888
Fax +966 11 265 0949
firas.wehbe@aljomaihshell.com

Notes to Editors:

About Aljomaih and Shell Lubricating Oil Company

Aljomaih and Shell Lubricating Oil Company Limited is a joint venture between Aljomaih Holding Company and Shell Overseas Services B.V.

The company blends, markets and sells Shell lubricants in the assigned boundaries of the Kingdom of Saudi Arabia. The company has a high-tech Lube Oil Blending Plant that is situated in Riyadh. The plant has the capability to produce world class Shell lubricants. Apart from blending lubricants locally, the company also imports specialty lubricants from Shell plants worldwide.

The actual production began on the 15th of October 1985. The Plant was officially inaugurated by His Royal Highness Prince Salman Bin Abdulaziz, the Governor of Riyadh (at the time), on 16 March 1987 endorsing continuous support to the national and enhancement of the constructive cooperation between the two partners.

The formal business relationship between Aljomaih Group and Shell started on 15 October 1956. Since that time wide experience has been gained together with full awareness of the Saudi market requirements, enabling Shell International to develop high quality Lubricants specifically for the Saudi Market. As a result, Aljomaih and Shell Lubricating Oil Company Limited has become one of the top ranking joint ventures of Shell Lubricants worldwide.

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